{"id":14368,"date":"2024-03-28T15:09:50","date_gmt":"2024-03-28T14:09:50","guid":{"rendered":"https:\/\/norbert-kathriner.ch\/responsive-content-the-last-relaunch-ever\/"},"modified":"2025-05-24T17:04:13","modified_gmt":"2025-05-24T15:04:13","slug":"responsive-content-the-last-relaunch-ever","status":"publish","type":"post","link":"https:\/\/norbert-kathriner.ch\/en\/responsive-content-the-last-relaunch-ever\/","title":{"rendered":"Responsive content? The last relaunch ever."},"content":{"rendered":"[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; bottom_margin=&#8221;30&#8243; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; column_padding_type=&#8221;default&#8221; gradient_type=&#8221;default&#8221;][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221; el_class=&#8221;typography-section-intro&#8221;]Responsive content? In the excerpt of a web relaunch, we do not approach this topic by asking the question \u201cwhat is state-of-the-art\u201d. State-of-the-art only describes excellence now, not tomorrow.  The future of digital communication will be characterized by a multitude of devices, while the day after tomorrow will overcome the human-machine barrier. And solutions are needed. Now.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_column_text text_direction=&#8221;default&#8221;]\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #1c1c1c;color:#1c1c1c\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #1c1c1c;color:#1c1c1c\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/norbert-kathriner.ch\/en\/responsive-content-the-last-relaunch-ever\/#The_future_of_devices\" >The future of devices<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/norbert-kathriner.ch\/en\/responsive-content-the-last-relaunch-ever\/#The_evolution_of_web_design\" >The evolution of web design<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/norbert-kathriner.ch\/en\/responsive-content-the-last-relaunch-ever\/#The_convenience_of_responsive_design_will_end\" >The convenience of responsive design will end<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/norbert-kathriner.ch\/en\/responsive-content-the-last-relaunch-ever\/#Thinking_strategically_about_content\" >Thinking strategically about content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/norbert-kathriner.ch\/en\/responsive-content-the-last-relaunch-ever\/#The_end_of_web_design_as_we_know_it\" >The end of web design as we know it?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/norbert-kathriner.ch\/en\/responsive-content-the-last-relaunch-ever\/#Back_to_today_the_role_of_the_designer\" >Back to today: the role of the designer<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/norbert-kathriner.ch\/en\/responsive-content-the-last-relaunch-ever\/#Responsive_content_The_next_level_of_customization\" >Responsive content: The next level of customization<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/norbert-kathriner.ch\/en\/responsive-content-the-last-relaunch-ever\/#The_need_for_a_paradigm_shift\" >The need for a paradigm shift<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/norbert-kathriner.ch\/en\/responsive-content-the-last-relaunch-ever\/#Technological_innovations_support_responsive_content\" >Technological innovations support responsive content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/norbert-kathriner.ch\/en\/responsive-content-the-last-relaunch-ever\/#Conclusion_The_future_is_responsive\" >Conclusion: The future is responsive<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/norbert-kathriner.ch\/en\/responsive-content-the-last-relaunch-ever\/#Sources\" >Sources<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/norbert-kathriner.ch\/en\/responsive-content-the-last-relaunch-ever\/#Links\" >Links<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"The_future_of_devices\"><\/span>The future of devices<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>We have all taken note of the announcement that the production of smartphones will cease in the medium term; we are all witnessing the dawn of the IoT age. We therefore reflexively question the expiration date of responsive web design. How will smart glasses and smart watches output readable information? What other devices will be added? Will websites be allowed to have a &#8220;design&#8221; at all in the future?<\/p>\n<h3><span class=\"ez-toc-section\" id=\"The_evolution_of_web_design\"><\/span>The evolution of web design<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>In all likelihood, hardware providers will read readable information via interfaces and transfer it to standardized templates on their devices to ensure that this content can be controlled and consumed by the user at a high UX level. The visual nature of the human being will try to defend itself against the impending end of individual design &#8211; but the technical adaptation to a wide variety of output forms will be uneconomical, so it&#8217;s high time to ask yourself which battle you want to fight.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"The_convenience_of_responsive_design_will_end\"><\/span>The convenience of responsive design will end<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>We are moving into the future with responsive content, i.e. with individual information in different forms. The search result of the mobile search will far outweigh the importance of a website visit. Concrete and relevant individual information in condensed form will be at the center of consumption. Self-created assets such as language, images, moving images and enrichment via ratings, comments and links are becoming increasingly important &#8211; proprietary, closed ecosystems are becoming less important.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Thinking_strategically_about_content\"><\/span>Thinking strategically about content<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>If we focus our efforts and resources on creating content, for different channels and in different compressed variants, and structure this (exclusively self-created) content using suitable schema markups as the basis for rich snippets, we are already taking important steps today for tomorrow. However, if we concentrate on self-devised and non-user-indexed structures of our unchanged content, we remain in the past. In the past, we have liked to use the image of the most important blind person &#8211; the search engine &#8211; but have focused far too little on it in our day-to-day support. Just as communication should be dedicated to relevance, technical background work must focus on dialog with search engines and new devices in the future.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"The_end_of_web_design_as_we_know_it\"><\/span>The end of web design as we know it?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Regardless of how much individual design will take place in the future, the value of the core information about the frame design will decrease. Attractively designed, mediocre information becomes useless. It&#8217;s quite possible that this won&#8217;t be the last relaunch &#8211; but it&#8217;s pretty certain that next time we&#8217;ll move the &#8220;Web design&#8221; section to the backup slides chapter.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Back_to_today_the_role_of_the_designer\"><\/span>Back to today: the role of the designer<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Today, however, we can once again speak in the language of colors and shapes, and because our design orientation must be compatible with future framework conditions, we are following Antoine De Saintexupery&#8217;s guideline. &#8220;A designer knows that he has not reached perfection when there is nothing more to add, but when there is nothing more to take away.&#8221;[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1723194990523{margin-top: 60px !important;}&#8221; text_direction=&#8221;default&#8221;]\n<h2><span class=\"ez-toc-section\" id=\"Responsive_content_The_next_level_of_customization\"><\/span>Responsive content: The next level of customization<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The idea behind <a href=\"https:\/\/norbert-kathriner.ch\/highend-webdesign-und-websites\/\">responsive content<\/a> goes far beyond simply adapting website layouts to different screen sizes. It is a profound change in the way content is conceived, created and presented. Responsive content means that the content itself is dynamically adapted based on the user&#8217;s context &#8211; such as device type, location, time of day or even user behavior.<\/p>\n<p>In practice, this could mean that an article for a user on a smartphone is presented in a condensed form with a focus on text and important images, while the same content on a desktop computer is enriched with interactive elements, additional graphics and videos. For wearers of smartwatches, the content could be reduced to headlines and short summaries, supplemented by voice output to simplify handling.[\/vc_column_text][vc_row_inner equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; top_padding=&#8221;30&#8243; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/3&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][image_with_animation image_url=&#8221;6004&#8243; image_size=&#8221;full&#8221; animation_type=&#8221;entrance&#8221; animation=&#8221;None&#8221; animation_movement_type=&#8221;transform_y&#8221; hover_animation=&#8221;none&#8221; alignment=&#8221;&#8221; border_radius=&#8221;none&#8221; box_shadow=&#8221;none&#8221; image_loading=&#8221;default&#8221; max_width=&#8221;100%&#8221; max_width_mobile=&#8221;default&#8221;][nectar_responsive_text font_size_max=&#8221;12px&#8221; font_size_desktop=&#8221;12px&#8221; text_direction=&#8221;default&#8221;]<strong>The journey from complexity to simplicity<\/strong>[\/nectar_responsive_text][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/3&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][image_with_animation image_url=&#8221;6005&#8243; image_size=&#8221;full&#8221; animation_type=&#8221;entrance&#8221; animation=&#8221;None&#8221; animation_movement_type=&#8221;transform_y&#8221; hover_animation=&#8221;none&#8221; alignment=&#8221;&#8221; border_radius=&#8221;none&#8221; box_shadow=&#8221;none&#8221; image_loading=&#8221;default&#8221; max_width=&#8221;100%&#8221; max_width_mobile=&#8221;default&#8221;][\/vc_column_inner][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/3&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][image_with_animation image_url=&#8221;6006&#8243; image_size=&#8221;full&#8221; animation_type=&#8221;entrance&#8221; animation=&#8221;None&#8221; animation_movement_type=&#8221;transform_y&#8221; hover_animation=&#8221;none&#8221; alignment=&#8221;&#8221; border_radius=&#8221;none&#8221; box_shadow=&#8221;none&#8221; image_loading=&#8221;default&#8221; max_width=&#8221;100%&#8221; max_width_mobile=&#8221;default&#8221;][\/vc_column_inner][\/vc_row_inner][vc_column_text css=&#8221;.vc_custom_1711013961220{margin-top: 60px !important;}&#8221; text_direction=&#8221;default&#8221;]\n<h3><span class=\"ez-toc-section\" id=\"The_need_for_a_paradigm_shift\"><\/span>The need for a paradigm shift<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>This approach requires a paradigm shift in content strategy. Content producers now have to think in multiple dimensions from the outset and plan how their content can be made not only accessible but also relevant and appealing on a wide range of platforms and devices. It&#8217;s no longer just about making content responsive, but about thinking responsively.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Technological_innovations_support_responsive_content\"><\/span>Technological innovations support responsive content<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Technological advances in content management systems (CMS) and artificial intelligence (AI) offer new opportunities to create and manage responsive content efficiently. For example, AI can help to automatically optimize content for different formats and platforms and create personalized user experiences. The use of rich snippets and structured data helps search engines and other platforms to better understand the context and meaning of content, which in turn increases visibility and relevance in search results.[\/vc_column_text][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221;][vc_column_inner top_padding_desktop=&#8221;60&#8243; bottom_padding_desktop=&#8221;60&#8243; top_margin=&#8221;60&#8243; bottom_margin=&#8221;60&#8243; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;advanced&#8221; border_top_desktop=&#8221;4&#8243; border_bottom_desktop=&#8221;4&#8243; column_border_color=&#8221;#000000&#8243; column_border_style=&#8221;solid&#8221; column_padding_type=&#8221;advanced&#8221; gradient_type=&#8221;default&#8221;][nectar_single_testimonial testimonial_style=&#8221;small_modern&#8221; image=&#8221;4364&#8243; color=&#8221;Default&#8221; quote=&#8221;Regardless of how much individual design will take place in the future, the value of the core information about the frame design will decrease.&#8221; name=&#8221;Norbert Kathriner&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221;][vc_column_inner column_padding=&#8221;padding-6-percent&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; top_margin=&#8221;30&#8243; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color=&#8221;#f5f5f7&#8243; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; column_padding_type=&#8221;default&#8221; gradient_type=&#8221;default&#8221;][vc_column_text text_direction=&#8221;default&#8221;]\n<h3><span class=\"ez-toc-section\" id=\"Conclusion_The_future_is_responsive\"><\/span>Conclusion: The future is responsive<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The future of digital content is undoubtedly responsive &#8211; not only in terms of design, but also in terms of content. Responsive content represents an evolutionary step that blurs the boundaries between different devices and user contexts and enables a more seamless, personalized user experience. To be successful in this new era, content creators and web designers must work hand in hand to create content that is not only informative and engaging, but also flexible enough to adapt to the ever-changing needs of users and technologies. Ultimately, success in the digital landscape will depend on the ability to think ahead and adapt quickly to the ever-changing dynamics of digital communication.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221; row_position=&#8221;default&#8221; row_position_tablet=&#8221;inherit&#8221; row_position_phone=&#8221;inherit&#8221; overflow=&#8221;visible&#8221; pointer_events=&#8221;all&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; top_margin=&#8221;30&#8243; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; overflow=&#8221;visible&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; column_padding_type=&#8221;default&#8221; gradient_type=&#8221;default&#8221;]<div class=\"nectar-fancy-ul\" data-list-icon=\"fa fa-external-link\" data-animation=\"false\" data-animation-delay=\"0\" data-color=\"accent-color\" data-spacing=\"default\" data-alignment=\"left\"> \n<h3><span class=\"ez-toc-section\" id=\"Sources\"><\/span>Sources<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li><a href=\"https:\/\/www.adogy.com\/terms\/responsive-content\/\" target=\"_blank\" rel=\"noopener\">Definition of Responsive Content<\/a><\/li>\n<li><a href=\"https:\/\/learn.microsoft.com\/en-us\/style-guide\/responsive-content\" target=\"_blank\" rel=\"noopener\">Microsoft Style Guide: Responsive content<\/a><\/li>\n<\/ul>\n <\/div><div class=\"nectar-fancy-ul\" data-list-icon=\"fa fa-link\" data-animation=\"false\" data-animation-delay=\"0\" data-color=\"accent-color\" data-spacing=\"default\" data-alignment=\"left\"> \n<h3><span class=\"ez-toc-section\" id=\"Links\"><\/span>Links<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li><a href=\"https:\/\/norbert-kathriner.ch\/en\/micro-front-ends-solution-for-growing-complexity-or-just-more-chaos\/\">Micro front ends: solution for growing complexity or just more chaos?<\/a><\/li>\n<li><a href=\"https:\/\/norbert-kathriner.ch\/en\/progressive-web-apps-pwas-the-future-of-the-mobile-internet\/\">Progressive Web Apps (PWAs): The future of the mobile internet?<\/a><\/li>\n<li><a href=\"https:\/\/norbert-kathriner.ch\/en\/headless-cms-revolution-or-just-another-buzzword-hype\/\">Headless CMS: Revolution or just another buzzword hype?<\/a><\/li>\n<li><a href=\"https:\/\/norbert-kathriner.ch\/leistungen\/websites-apps\/\">Responsive web design with responsive content<\/a><\/li>\n<\/ul>\n <\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][nectar_global_section id=&#8221;7968&#8243;][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>future happens. Unstoppable. We have an inkling of the challenges and changes that lie ahead. Even if we cannot determine the exact &#8220;when&#8221;, we have to set the course regularly.<\/p>\n","protected":false},"author":1,"featured_media":7746,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[45],"tags":[],"class_list":{"0":"post-14368","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-web-development"},"_links":{"self":[{"href":"https:\/\/norbert-kathriner.ch\/en\/wp-json\/wp\/v2\/posts\/14368","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/norbert-kathriner.ch\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/norbert-kathriner.ch\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/norbert-kathriner.ch\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/norbert-kathriner.ch\/en\/wp-json\/wp\/v2\/comments?post=14368"}],"version-history":[{"count":0,"href":"https:\/\/norbert-kathriner.ch\/en\/wp-json\/wp\/v2\/posts\/14368\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/norbert-kathriner.ch\/en\/wp-json\/wp\/v2\/media\/7746"}],"wp:attachment":[{"href":"https:\/\/norbert-kathriner.ch\/en\/wp-json\/wp\/v2\/media?parent=14368"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/norbert-kathriner.ch\/en\/wp-json\/wp\/v2\/categories?post=14368"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/norbert-kathriner.ch\/en\/wp-json\/wp\/v2\/tags?post=14368"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}